BikeBasix.com Infringes my artistic work

An year ago, I did this above silhouette photograph at a sea shore near my town Cuddalore. It was a bit of challenge for me, as, apart from my FujiFilm JZ300 - a basic digital camera, my Royal Enfield Bullet and myself, I neither had a much needed tripod to fix the camera on the ground for such a situation, nor a friend to help out in doing the click.

So, I just took my handkerchief, unfolded it a little, put it on the filthy ground and placed my camera above it. Then I set the timer in my camera to 10 seconds.

I needed to ensure that the camera covered my desired frame and also eclipse the sun for giving me a perfect silhouette. The exercise is like; I would press the button; run a little to stand near my bike and wait for the camera to do the click. Then, come back to the camera to check if the result had been what I was having in my mind.

My repeated activity invited weird look from a local folks loitering around in this beach for their early morning routine. I just pushed their awkward reaction down and with a bit of difficulty concentrated on my work.

After a few clicks, I got the idea of composing the best picture in the given condition!!  The above photograph was a result of the perseverance.



I had blogged the awesome photography experience on this blog and now an year has gone by. 

The dismay to me now, is that, I found that such a hard work of mine was simply lifted off the internet and used by http://bikebasix.com to sell their merchandise.

Above is a screen grab from the portal of the Ahmedabad based company BikeBasix. The merchandise which has my photograph is being sold at Rs.499 a piece, all these being done without my knowledge, as a person who had created the artistic work with much effort.

Ref URL of the stolen piece is: http://bikebasix.com/t-shirts/legend.html

My artistic work has been infringed by BikeBasix.com without due credits or compensation to me for their commercial activity. The people doing such a disrespectful thing are alumnus of IIM Lucknow http://bikebasix.com/about-us/.

Copyright Act 1957 is there to safeguard the rightful owners of such hard work and this call for getting me into a new kinda experience of taking up legally against somebody for stealing my content for their commercial activity.